How to sell your indie game

[youtube=http://www.youtube.com/watch?v=XVStZQacSok&fs=1&hl=en_US]

Like that. If your game is an indie, there’s probably a lot of people already raving about it. Most of Rock Paper Shotgun, for instance, loves Magicka. But how do you get us from concept, and even gameplay, to a sale, if you’re a small, no name indie company.

By providing us with a charming, old-thymey trailer involving your characters! In its essence, Magicka is a 4 player cooperative dungeon crawl, where the player’s spells can combine and create hilarious, mistaken effects. Add an old thymey, hilarious veneer, and I know I’m sold. And you better be sold too, if you know what’s good for you.